Pic from Gizmodo.com site.
Here’s what Gizmodo has to say – Other bands might have been first, but Trent Reznor is about to blow them all way with NIN’s coming iPhone app, which completely enshrines his place as the Highlander of musicians on the internet.
The apps looks like everything that Web 2.0 was promised to be for musicians, wrapped up in an incredibly slick package. The app seamlessly combines streaming music with custom playlists; a Twitter-like social network within Nine Inch Nail’s own network (that’s location-aware, so you can look up where messages came from in Google Earth on your desktop); fan-submitted images and media from every NIN concert ever (also location tagged); and of course, an iPhone-friendly version of the website within the app.
And of course, Trent has a word about the label system – The reason he was able to build this, and you don’t see something like it coming from the mainstream industry, he says, is that “anyone who’s an executive at a record label does not understand what the internet is, how it works, how people use it, how fans and consumers interact – no idea.”
the difference between a marketing budget with talented people actually producing stuff and a traditional label’s marketing budget built on fear and failure is pretty clear here.
April 7th, 2009 at 9:57 amnice.
April 7th, 2009 at 10:07 amwait. it’s not available yet? what a TEASE!
seriously though, that thing looks sweeeeeeeet.
*whistles*
April 10th, 2009 at 12:06 pmI am trying to be patient.. but this wait is killing me!
April 14th, 2009 at 10:31 amThe NIN app has arrived http://tinyurl.com/ninaccess
April 14th, 2009 at 8:52 pm