Oh well, it’s not like anyone actually bought music from Walmart anyway. Let’s face it, it didn’t exactly spring to mind when I wanted to find a new song.

AND they’ll do it with a press release saying “Hey, we like music to be viral, too! YAY! Let’s all be happy and DRM-free…and it was OUR IDEA!”

Predictions for Q1 2009: Behind-the-scenes closed-door meetings to solidify ideas on how to keep the major label profit streams while creating the illusion that the sisters are doing it for themselves, as it were.

Unthinkable (but likely) future: Major labels shifting from the old model to a new corporate sponsorship deal. Instead of having your tour sponsored by Bud Light, the labels approach the old sponsors and tell them “You join our syndicate, give US the money and WE sponsor the artists.” in 2010, concerts are sponsored by Interscope, who then contractually require the use of the Bud Light and Apple products in high visibility placement (like in repeated closeups on the stadium cam, feh) and etc.

Damn, where’s my consultancy check from the major labels? I just created the future of (bad) music.